Krisen-PR

Employee Communication in a Crisis: Uncertainty Stays on People’s Minds

In a corporate crisis, employees expect above all guidance, clear messages and transparency. Our intern Melissa Demmig studied psychology with a focus on market, advertising and media psychology and explains the mechanisms behind this. Repairing a machine that is no longer working properly is comparatively simple: replace a few worn-out cogs in the mechanism, reprogramme […]